by basics

'We are enthusiasts and uncompromising. Therefore, we are working with Oeko-Tex certified, pure and natural qualities.
We strive to make simple, comfortable collections with good fit and high quality both in materials and workmanship.
We only make clothes that we love and that`s why we are proud of our collections with unique products.
All our qualities are knitted in Denmark and manufactured in lots of lovely colours.
We hope that you as a customer, will be just as enthusiastic about our products as we are.

Our merino wool is 100% Oeko-Tex certified, has the smoothest finish and is of the highest quality. The wool comes from New Zealand and Australian merino sheep who have received the best treatment. Our merino wool is mulesing free, because we care that animals are treated properly. Merino wool is great for regulating body temperature, especially when worn directly against the skin. Wool provides warmth without overheating due the good breathability of the fibers. Wool draw perspiration away from the skin, without feeling wet due the wool keratin fibers which is both hydrophobic (resistant to water) and hydrophilic (water-absorbing).
Wool has antibacterial properties and is self-cleaning.

To achieve the unique finish, we have at the edges of our styles, we handcraft each part

All styles from Blusbar and Woolly collection can be washed at 30 degrees wool program and then tumble dry on low heat. In order to spare wool's natural coating in the fibers, we recommend wool detergent.'